IÂ enjoy working on:
Mobile Apps
Prototypes
Motion Design
IA
Dashboards
Websites
Design Systems
Advertising
and follow a simple design process:
Understand
To be able to design relevant and impactful work, we need to be able to understand your business needs and goals inside and out. We're not only looking at immediate problems to solve, but the big picture that will evolve over time.
This phase involves steps like user/stakeholder interviews, competitor analysis, SWOTÂ analysis, heuristic evaluation, and a general content audit.
Define
Once we have a good understanding of our project and its digital context, we can start to define what success will be and who we want to succeed. Goals, KPI's, personas, journey maps, user flows, +more will help us accomplish that.
Explore
So far, we've identified the what. Now we need to explore the how. In this phase we'll figure out which strategic direction we want to go in for our execution. This will involve steps like moodboarding, brainstorming, sketching, wireframing, and prototyping.
The goal is to get a consensus and shared understanding of our content and information architecture before deciding on any styling.
Execute
We can now begin to design, animate and build what our end users will experience.
This includes things like typography, colors, components, breakpoints, grids, templates and more.
Refine
Before and after projects get rolled out we'll get feedback from user tests, internal QA, and stakeholders to identify any optimizations, fixes, and/or additions we can make to improve experience.
Deliver
And finally, once a project or update has completed we'll begin to package deliverables.
In addition to source files, we will document designs and prepare assets in multiple formats for future use.
👋
Let's start a project.
Whether big or small, I'd love to help solve any design problem with you.
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